While some of the proposals were completed, most were not. In the early part of the 1990s, Eisner and his partners set out to plan "The Disney Decade" which was to feature new parks around the world, existing park expansions, new films, and new media investments. The ABC purchase in particular reunited Eisner with his former employer. Under Eisner, Disney acquired many other media sources, including ABC, most of ESPN, Fox Family (now known as Freeform) and The Muppets franchise.
Disney also broadened its adult offerings in film when it acquired Miramax Films in 1993.
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Beginning with the films Who Framed Roger Rabbit (1988) which was brought to Disney by Jeffrey Katzenberg and The Little Mermaid (1989) a Ron Clements idea that Eisner originally panned, its flagship animation studio enjoyed a series of commercial and critical successes. ĭuring the second half of the 1980s and early 1990s, Eisner revitalized Disney. As a result, Eisner was well-recognized by children at the company's theme parks who often asked him for autographs. Senator Bill Bradley, to help him improve his on-camera performance. Eisner hired Michael Kay, a director of political commercials for then- U.S. were pretty much unanimous that the test was a failure.Eisner stubbornly persisted in the face of almost unanimous criticism.". after filming a test video with his wife Jane and a member of his executive team (which required multiple takes) Eisner "came across as stiff and awkward. Eisner was not a performer by profession, and studio management did not believe he could do the hosting job. Eisner brought in Jeffrey Katzenberg as Walt Disney Studios chairman.Ī couple of years after becoming chairman and CEO, Eisner became the host of The Wonderful World of Disney, making him the public face of the company as well as its top executive. Miller in 1984 and strengthen the company. chief Frank Wells (as president) to replace Ron W. Disney brought in Eisner (as CEO and chairman of the board) and former Warner Bros. When he was passed over for the job, though, he left to look for work elsewhere and lobbied for the position of CEO of The Walt Disney Company.įollowing the death of founder Walt Disney in 1966, The Walt Disney Company narrowly survived several takeover attempts. ĭiller left Paramount on September 30, 1984, and, as his protégé, Eisner expected to assume Diller's position as studio chief.
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During his tenure at Paramount, the studio produced films such as Saturday Night Fever, Grease, the Star Trek film franchise, Ordinary People, Raiders of the Lost Ark, An Officer and a Gentleman, Flashdance, Terms of Endearment, Beverly Hills Cop, and Footloose, and TV shows such as Happy Days, Laverne & Shirley, Cheers and Family Ties.
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In 1976, Diller, who had by then moved on to become chairman of Paramount Pictures, recruited Eisner from ABC and made him president and COO of the movie studio. Eisner moved up the ranks, eventually becoming a senior vice president in charge of programming and development. Career ABC and Paramount Īfter two brief stints at NBC and CBS, Barry Diller at ABC hired Eisner as assistant to the national programming director. He is a member of the Delta Upsilon fraternity and credits much of his accomplishments to his time at Keewaydin Canoe Camp for boys in Vermont. He attended the Allen-Stevenson School kindergarten through ninth grade followed by The Lawrenceville School in 10th through his senior year and graduated from Denison University in 1964 with a Bachelor of Arts degree in English. He was raised on Park Avenue in Manhattan. His great-grandfather, Sigmund Eisner, established a very successful clothing company that was one of the first uniform suppliers to the Boy Scouts of America and his great-grandmother, Bertha Weiss, belonged to an immigrant family that established the town of Red Bank, New Jersey.
His father, Lester Eisner, Jr., was a lawyer and regional administrator of the United States Department of Housing and Urban Development. His mother, Margaret (née Dammann), whose family founded the American Safety Razor Company, was the president of the Irvington Institute, a hospital that treated children with rheumatic fever.
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